Which assumption would put this venture at risk if it were wrong?
- 01
Describe the problem, customer and existing alternatives.
- 02
Write the value proposition, solution and routes to customers.
- 03
Map revenue, costs, key measures and potential advantage.
- 04
Mark what is evidence and what is assumption. Test the riskiest one.
Try it / A private scratchpad
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Based on Ash Maurya's Lean Canvas. This page offers original guidance; it does not reproduce a licensed canvas. These short guides are starting points, not substitutes for the original works or specialist advice.